The Bottom Line (Air Date: April 8, 2014) – Interview with Jeff Davis, CEO of Orabrush, based in Orem, Utah. Davis discusses what attracted him to Orabrush after a career with Proctor & Gamble and how Orabrush broke into Walmart’s market. Davis also shares his moments of struggle, and the reverse marketing ad model that Orabrush helped forge using Youtube.
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