The Bottom Line (Air Date: April 22, 2014) – Alan Martin is the Founder and CEO of Ogden-based Campus Book Rentals. Martin discusses how he helped pioneer the college textbook rental industry around 2008, and managed to launch the company using credit cards. He also shares how Campus Book Rentals successfully aligned itself with college bookstores, and how his company compares to the Netflix model.
The Bottom Line was a business show that ran on KCPW from 2014 to 2017. Hosted by financial advisor Doug Wells, the show focused on the human story behind building and running a successful company in Utah, including the personal journey of founders and leaders, the hard work, the tough decisions, the temporary setbacks and
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